Exclusive ROADMAP1 launch at BRIGHT Tradeshow Berlin

6 brands out of 1 hand is what Roadmap1 (former Defanzy Brands) provides by covering 70% of the best selling urban- and streetwear segements for men.

Roadmap1 has been launched in 2016 by Defshop founder and CEO Alexander Büchler, who runs Europe’s leading streetwear onlineshop. Roadmap1 defines itself as the independent urban apparel provider, including the former Defanzy Herobrands DNGRS and Just Rhyse.

Today Roadmap1 adds 4 new streetwear labels to its portfolio: Bangastic – the fashion forward and urban-rebellious outfit. Cyprime – clean basic and sustained sweatshop-classics. Cazzy Clang – preppy allrounders for business and leisure. Who Shot Ya? – urban hiphop graphics by German rapstar Bass Sultan Hengst.

Roadmap1 targets close to 10 million euros wholesale in 2016 and plans multiple new brands and licencee-collaborations in the coming 10 years. A legendary US streetwear-label licence is planned to be be launched for fall/winter 2016.

High quality standards, latest trends and competitive pricing are the foundation of Roadmap1’s long term strategy to become a leading player in the european streetwear market.

State of the art services and flexible logistics guarantee permanent stock due to +2500 available styles and seasonal preorder facilities. Adaptive shop-in-shop solutions, genuine marketing support, various collections, never out of stock ranges as well as monthly specials ensure never-ending freshness to any fashion-forward sales floor.

The first official Roadmap1 tradeshow-appearance will take place at BRIGHT Berlin, 28th to 30st of June 2016, booth 141.

wholesale contact - Pascal Gerstenlauer - hello@roadmap1.com